Appealing To Humans In Your Business Content

Image by ramazan balayev from Pixabay

Les Mills, the New Zealand fitness group, has led the way in transforming their exercise classes from a physical to a digital experience. Now, they’ve responded to the challenge of limited travel during COVID-19 by using holograms to bring together their global team of instructors.

The effort was enormous; film shoots in different cities amid the pandemic involving many people…